Google Ads Management

Every situation is different. Your ultimate advertising goal is to make a profit, but nothing happens overnight; marketing is an ongoing process. You need to have a plan, and as official Google Partners we can help with that.

Our priority is making sure that there are no policy issues with your site, products/services, or ad copy; we know what to look for, and can offer suggestions as to how to resolve those potential issues before your account gets suspended or banned outright.

If you are a start up, your goal may be to increase brand awareness as the first step in developing your customer base. If your target market isn’t even aware of your existence, you shouldn’t reasonably expect immediate engagement. We know that you have to first accrue impressions before you can get any clicks, or conversions and we work hard to achieve this.

If you have a more established business with historical analytics data, or perhaps even an existing Google Ads account, we can provide an initial account audit to offer some immediate insight before any account management proposal is devised. If you have already established profitable revenue channels, you will want to find a partner who can help you achieve sustainable growth. This is where we can add value to your business.

Business Promotion

This is a service we offer as part of our website and Adwords management packages. Excellent though it is, Adwords cannot do 100% of the necessary promotional work for a business; there has to be a co-ordinated and effecive promotion campaign running alongside in order to make the most of the opportunities to sell your product or service.

This is where a structured programme using Google Seach, Google Display and social media outlets such as Facebook, Twitter and YouTube can make all the difference between a good campaign and a great one. Mad Bison Media can help design, implement and co-ordinate this, along with ongoing performance monitoring and optimisation.

In addition, we have full in-house expertise to produce engaging website narrative as well as press releases, blogs and advertorials in a format appropriate for the media outlet addressed. Do contact us for an informal discussion of your requirements - we love to get involved and make a positive contribution to your business success!